ISE – Everything you need to know about the AV exhibition
If you work in AV or if you are a tech person, you have probably heard about ISE. If not, by the end of this blog you will be an expert.
WHAT IS ISE?
ISE is the acronym for Integrated Systems Europe. ISE is a well-known exhibition for everyone who is working in the AV sector or are simply just interested. Visitors come from all over the world to see the newest technologies, discover changes in the industry and connect to other companies.
The AV team from Prospero Integrated attended the latest event in Amsterdam. We had a chance to meet developers and try a couple of new technical equipment.
Read the whole blog here!
A SHORT HISTORY OF ISE
The exhibition first opened their gates to the audience in 2004. The show took place in Geneva, Switzerland. It attracted nearly 120 exhibitors and 3.500 visitors during the 4 days.
5 years later this number has increased significantly. Within the first 5 years – 5 times more exhibitors attended the event and the visitors’ number reached the 25.000.
Over the next 14 years, ISE became the largest AV and systems integration show in the whole world. This year (2018), the event is predicted to have 1.300 exhibitors and over 80.000 visitors. This number is expected to continue to grow over the next years.
WHY SHOULD YOU EXHIBIT OR VISIT THE EVENT?
This event is a professional and international exhibition that brings people with the same interests together for 4 days to listen, learn and get to know new tech changes.
- If you are a start-up business, this is a perfect opportunity to introduce yourself to other companies, hand out some business cards and also make some good business connections
- For companies, who are thinking of expanding their business and want a great marketing opportunity – this could be a great time and place to do so
- Visitors who are interested in AV – the exhibition will give them the perfect opportunity to ask questions, learn from market leader companies and try out any new technologies that are currently available on the market.
THE BIG CHANGE IN 2021
After a long discussion, the organisers have decided that from 2021 the exhibition will take place in Barcelona.
Due to the huge interest towards the show, it has grown out its current location in Amsterdam. The RAI Amsterdam provided a great location for the show for many years, but it is time to move on.
The event still will be in Amsterdam in 2019 and 2020 and then moving to Barcelona, to Gran Via, which is part of the Fira de Barcelona exhibition complex. This is one of Europe’s largest and most modern exhibition buildings.
Considering that so many people will be arriving from outside the country, this venue has a great location as many transport options are available nearby.
If you want to check out the program for ISE 2019, click here to visit the official website!
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